Spock&Navis
Finding the best suitable visual and art direction for the brand.
Name meaning
Argo Navis (the Ship Argo), or simply Argo, was a large constellation in the southern sky. The genitive was "Argus Navis", abbreviated "Arg". Flamsteed and other early modern astronomers called it Navis (the Ship), genitive "Navis", abbreviated "Nav".
The story
Following the space narrative and including the company values and goals I took this direction…
There is a lot of competitors to the company as there is a lot of stars in the space, but the company wants to play in the big leagues which means we will look into… PLANETS
Keywords
Time and culture | Power of tech | Exploration | New frontiers | Constellation of starts | Progress | Navigate | Guide | Real explorers
Headline proposals
We navigate your progress, We guide, you conquer
Visual direction
It all begins with an idea. Whatever it is, the way you tell your story online can make all the difference.
Logo direction
Since colors are pretty playful and vibrant we need to find some balance and create something simple and scalable. We gonna start with how the company is presenting their pods (teams)
